Marketing Strategist
Company: Plante Moran
Location: Southfield
Posted on: October 16, 2024
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Job Description:
Location: United States, Michigan, Southfield
Location: United States, Illinois, Chicago
Make your mark. Our dedicated team of industry strategists play a
key role in helping their assigned practice area(s) drive brand and
marketplace growth. We seek experienced candidates who have passion
for B2B marketing and collaborating closely with business
development and client service professionals to win business
opportunities and build long-term customer relationships.
Plante Moran enjoys a "Workplace for Your Day" model which, simply
put, means we strive for flexibility and balance while staying true
to our principally in-person model. We believe that face-to-face
interactions are paramount for individual and collective
development, but also encourage individuals to work with their
supervisor and team to determine their optimal working environment
each day.
Your role.Your work will include, but not be limited to:*
Collaborate with Marketing Managers to co-develop and implement the
practice area marketing plan, aligning with industry growth goals
and client needs.* Plan, develop and launch multi-channel,
issue-based marketing campaigns that enhance brand presence, engage
target audiences, and generate demand. * Serve as a strategic
advisor to the business, developing strong relationships with
internal constituents while leveraging research and data to inform
decisions and growth strategies.* Identify and manage target
accounts in collaboration with national and regional practice
leaders based on strategic growth potential.* Manage and negotiate
sponsorships and cultivate partnerships with key associations at
regional and national levels.* Strategize, plan, and execute
comprehensive virtual, hybrid, and in-person event initiatives for
both association-sponsored and firm-hosted events in collaboration
with internal constituents and other marketing team members.*
Produce and share content that positions the firm's unique point of
view on relevant issues in collaboration with firm subject matter
experts and digital and communications functions.* Utilize the full
suite of marketing technology to monitor, analyze, and optimize
marketing program effectiveness and ROI, providing actionable
insights to inform growth strategies and sales effectiveness.*
Assist in the development and management of the annual marketing
budget.
The qualifications:* Bachelor's degree in Marketing or related
field required.* Minimum of 3+ years relevant experience required;
experience in professional services marketing would be preferred.*
Demonstrated knowledge of account-based marketing (ABM)
disciplines, business-to-business marketing, and communications.*
Strong listening, interpersonal and decision-making skills. *
Ability to confidently present complex ideas and provide
alternative solutions to executive stakeholders.* Adept at managing
multiple concurrent marketing initiatives.* Knowledge of marketing
project management and automation tools.
Our difference.On the surface, we're one of the nation's largest
audit, tax, consulting, and wealth management firms. But dig a
little deeper, and you'll see what makes us different: we're a
relatively jerk-free firm (hey, nobody 's perfect) with a
world-class culture, consistent recognition as one of Fortune
Magazine's "100 Best Companies to Work For," and an endless array
of opportunities.At Plante Moran, diversity, equity and inclusion
means that all staff members have equitable and fair opportunities
to succeed, in an inclusive environment, with their individual,
unique identities. So,what are you waiting for? Apply now.
This is an exempt position, so you may have to work hours that
exceed the standard 40-hour work week.
Plante Moran is committed to a diverse workplace.We strive to
create a culture where each person feels accepted and valued. We
believe that each person's ultimate potential begins with first
acknowledging their inherent dignity. When we can recognize - and
celebrate - our many human differences, we're able to create a
workplace where all staff feel a sense of belonging and an
opportunity to succeed. This allows us to attract and retain the
best talent, serve clients through diverse thinking, and better
represent and support the various communities in which we live and
work.Plante Moran is an Equal Opportunity Employer.
Plante Moran maintains a drug-free workplace.
Interestedapplicantsmust submit their resume for consideration
using our applicant tracking system. Due to the high volume of
applications received, only candidates selected for interviews will
be contacted. Candidates must be legally authorized to work in the
United States without sponsorship, with the exception of candidates
that are bilingual in Japanese and English. Unsolicited resumes
from search firms or employment agencies, or similar, will not be
paid a fee and become the property of Plante Moran.
The specific statements above are not intended to be
all-inclusive.
#LI-CB1#LI-Hybrid
For Colorado Applicants click here
Salary Class
Salary
Colorado Equal Pay for Equal Work Act (SB 19-085) Information
Compensation is commensurate with technical skills and experience
and is provided in accordance with the CO Equal Pay for Equal Work
Act.
Compensation information posted is based on a position being
located in the state of CO. Please review position location for
applicable geographic location.
Colorado monthly base range is as follows:
$5,166.67 to $6,250.00
We are pleased to offer eligible staff a robust benefits package.
Eligibility and contribution requirements for some of these
benefits vary based on the number of hours staff work per week.
Highlights include health, dental, vision, disability and life
insurance. These standard offerings are effective on the first of
the month following your start date. In addition to this, eligible
staff are able to take advantage of our Flexible Time Off and
various pre-determined holidays as well as a balance fund, 401(k)
plan, flexible benefits plans, business-related travel expense,
lodging and meal reimbursement for business-related use. A Pension
plan is also available for eligible administrative and
paraprofessional staff. A discretionary bonus plan is available for
eligible staff. Plante Moran also offers Interns and Contractors
the option to elect health insurance under our contingent staff
medical plan as of the 1st of the month following 60 days of
employment in addition to limited paid time sick time. Seasonal
staff are not eligible for benefits.
Colorado Job Application Fairness Act
Under Colorado's Job Application Fairness Act, you have the right
to redact from any documents that you submit in connection with
your application information that identifies your age, date of
birth, or dates of attendance at or graduation from an educational
institution. Should you wish to exercise your right to redact such
information, please redact it prior to submitting the
documentation.
Keywords: Plante Moran, Southfield , Marketing Strategist, Advertising , Southfield, Michigan
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